4.3 Strategic Writing for Social Media
This lesson explores the difference between brand voice and tone, and best practices for developing written content on social media.
Lesson Objectives
- Identify the difference between brand voice and tone.
- List best practices on developing content for social media.
Level: Beginner
This content is suitable for high school, CTE and university students who already use social media in their personal lives but have little or no experience using it for professional or business purposes.
Presentation
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Worksheet