6.2 Determine an Ad Budget and Bid Strategy
This lesson shows students how to set up an ad budget by choosing the right bid strategy and discusses the different factors that impact delivery and cost.
Lesson Objectives
- Set an ad budget and choose the right bid strategy.
- List the different factors that impact delivery and cost.
Level: Beginner
This content is suitable for high school, CTE and university students who already use social media in their personal lives but have little or no experience using it for professional or business purposes.
Presentation
Speaker notes