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Outline

Are you looking for new content, tools, case studies, and approaches to use in your classroom? Access the Facebook Blueprint recorded webinar session as we discuss Facebook’s free digital marketing skills training resources adaptable for both remote and in-person learning. Each session will include a walk through of both educator and student resources and a deep dive on how to use and teach Facebook digital skills.

Social Media Marketing: Understand and Engage with Your Audience

  • Introduction to social media marketing
  • The importance of understanding your customer
  • How to create engaging social media content to connect with your audience

Learn more about the Educators Portal

Our Educators Portal provides everything needed for educators to integrate Facebook, Instagram, and Messenger digital marketing skills into existing curricula. This free resource helps educators instill marketing best practices for all levels of higher education. The portal prepares students for a Facebook Blueprint Digital Marketing Associate Certification as a sign of marketing proficiency when entering the workforce.

Please check out the resources that will be discussed: