Skip to main content
Educators Portal

This lesson introduces students to Facebook advertising objectives, discusses how they align with the customer journey and explains how to choose the right objective for a campaign based on a business goal.

Download all files in a ZIP folder:

Download the presentation:

Download the speaker notes for this lesson:

6-1-choose-your-ad-objective-speaker-notes.pdf

956 KB

Log In To View

Download the teaching materials for this unit: