7.2 Ad placements and formats
This lesson introduces learners to the different ad placements available across Meta technologies.
Lesson objectives
- Recognize which Meta technologies have ad placements.
- Identify where ads can appear on Facebook, Messenger and Instagram.
- Articulate the value proposition of each ad format and provide general best practices.
Level: Beginner
This content is suitable for people who already use social media in their personal lives but have little or no experience using it for professional or business purposes.